In the world of social media, businesses large and small find themselves competing for the same audience. Millions of web users log onto their Facebook and Twitter accounts every day and for companies, that means millions of potential customers. With so many media venues and images vying for atte…

Thinking of hiring a copywriter? It’s easy to come up with lots of reasons not to contract writing out to someone else, especially when budgets are tight. “I’ve already got a marketing expert on staff. Why do I need an additional writer?” “I know my business better than anyone.” “I just need to g…

Finding a content writer for your website is like looking for a piece of hay in a haystack. No, it’s not the wrong analogy. It’s that everywhere you turn, it seems like content writers have hung out shingles offering their services to help you fill up your website with words. But not all content …